I have never tried a MagLip, but I have ran kwiks in a ton of different rivers and a ton of different ways and I don't see any reason to start buying a new style plug. Catch a a lot of fish that way.
If you want them down fast run them behind a #30 jet diver attached sliding style above a swivel. Just leave the jet divers rigged up all the time in the box with about 1' of 80 pound braid to a clip and pop them on and off when you need them. You'll get fish others miss with the same old kwikfish.

JD
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Cheese, Trees, and Ocean Breeze....