something to consider, go to the market order some salmon (with no intent to buy) after its wraped up, ask if thats wild steelhead there selling, after the reply of yes, tell them youve changed your mind, and don't want the salmon, if enough people get together and do this, (not knowing who is for real and wasting their time ) maybe they will get the message, did it once, but need more people to have any kind of impact just a thought