It is a size referrence to the fish, and to the bait. The jig is 1.25" long, the logo is 4" long, so you can double check my measurement on the fish. Bob and Marty run great sites, so no ill intent was meant, and I am sure Bob appreciates the post, photo, and size referrences to the fish.

But, if you were wonder where to get, well.....

It just goes to show that little baits can hook BIG fish.