That is a Daiwa M-one, sits on a Daiwa Heartland 10.5 mooching rod. I use this setup for all my summer fishing cause it's a blast. I dont think you have ever really fought a fish in the salt until you use a centerpin to fight a 35# king that is running straight at you and you are trying to catch up, then he dives 100 feet and your reel just whines and whines. Then do it all over again. People on other boats 1/4 mile away can hear that reel scream! ...what a fun way to catch a fish.

I spent about $120.00 on this setup. The Heartland rods are pretty strong, good backbone, have good action, and are built well. The reel is still working like it was brand new after 40+ fish landed on it this summer. I cant, and dont like to, spend a ton of money for the high end equipment because I have too many other things I need. I am a boat owner too

Also, you cant beat centerpins for their simplicity. Cleanup and maintenance are a breeze.