That's the polished silver. I shot the photo with the flash at an angle so you could see the Pentac and R&B logo's. The matt silver would have been hard to see the logos on. You can see a comparison of finishes in this photo:

http://www.pen-tac.com/images/photos/spoon2_large.jpg

Pentac's polished finishes are extremely polished compared to the other brands. They throw more directional light (like a mirror), but less diffuse light. I think which is better depends a bit on the conditions and the fishes' mood. My favorite silver finish is actually Blue Fox's, as they are semi-polished. I do find R&B's finishes to be very good.
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If every fisherman would pick up one piece of trash, we'd have cleaner rivers and more access.