Posted the following to Cabela's yesterday.
ESPN 2 presented a Coho fishing trip last Sunday, 01/16/00 that was sponsored and presented by Cabela's. I was absolutely appalled and sickend at the catch and release methods employed in this presentation. The methods shown included every distructive act that can and does result in mortality to the released fish. First the fish were played almost to total exhaustion. They were then netted using a lylon landing net and literally slammed into the bottom of the boat. They were then "gilled", (using ones fingers inside the gills to pick them up), where by the hookd was rippped out of the mouth. The fish was then held high, by the "gilled" method, while filming and then dropped over the side back into the water.
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Proper catch and releas methods never allow touching of the fish. They should never be netted as netting in nylon removes the protctive slime and can result in fungus grouth and premature death, (before spawing). Hooked fish that are going to be released should be played as short a time as possible, not to exhaustion as was the case in your film. Exhausted fish can and do expire without ever regaining stength enough to continue on to spawning. Gilling is the most repugnant act and was the most disturbing of all the employed methods witnessed. Gilling results in damage to the fish's ability to extract oxygen from the water and also in life threatening bleeding. While the methods of returning the fish to the water in its self was not life threatening it was never the less disrespectful to the fish and to the viewers who respect these fish here in the Northwest and Alaska.
That Cabela's sponsored this ESPN 2 presentation, suggests that you, (Cabela's) support this type of catch and rlease. I have posted on the world wid web that you did infact sponsor this show and did describe in detail the methods employed. I do most certianly understand that you may not know proper methods of catch and release for the salmonids shown, and that you may not be cognizant of the content of the show you sponsored in this reguard. IF that is indeed the case, please learn proper catch and release methods and ensure that the shows you sponsor do employe them.
May I also suggest that on a future show you express your regret at the mishandling of these fish during this presentation of last Sunday and assure the viewers that you will no longer support the sponsor of guides who practice catch and release methods as presented in this presentation.