W C:

Good move. Few folk know that the real reason my float book sells so well is that it contains a secret formula for a herbal Viagra based on the black gunk from an egg fisher's rod handle, melted mono and a dash of Aqua Seal. Buy the book for the formula. Now you know why so many guys have a big grin when they say "I bought your book Dave. Thanks a million - Wink, Wink!"
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No huevos no pollo.