I can see why a chili must be grown in Hatch to be called a Hatch grown chili. Just as wine grapes must be from the region of France they are named after. But given that there are several varieties of chili that are all lumped into the one catch all name of Hatch chili, I can imagine there must be a significant taste difference from one Hatch chili to another. Surely a Bell pepper grown in Hatch is very different than jalapeño grown there.

When I first heard of these Hatch chilies, I wanted to try some. Now I can’t see any reason to. It’s a big world. If you like your food better knowing the chilies came from a certain area, good on ya. Enjoy.