There are lots of online reviews for Yeti type coolers that cost less than Yeti's themselves. RTIC seems to get the next best rating.

Rotomolding is rotomolding - it's old and prevalent technology. Which is why there are so many cheaper Chinese knockoffs on the market all of a sudden. I think most of the cost of Yeti's comes down to branding, name recognition and increased costs due to stateside MFG IMO.

If anything, get the Yeti, so you can get the little sticker to slap on your rig like all the other cool kids. It'll look great next to your "Salt Life" sticker Arvid!