Lots of other much less expensive coolers work every bit as well. They rely on owners wanting the bragging rights to justify the price.

Even the lowly Colman extreme does just as well at holding ice. It doesn't dent the budget as much either.

You don't get the right to look down your nose at other cooler owners though.

There was only one time I needed better insulation in a cooler, a week long family float on the Grand Ronde in August, it was 113F that week.

Although there would have been no room in the drift boat, or the manpower to hoist a Yeti of equivalent capacity.

I bought an unused Cabelas roto molded cooler at Goodwill about ten years ago for $25, its still never been used.

I have a stack of coolers in the shop, most all hold ice well enough for the average adventure, even the cheapest.

Roto molded coolers excel at being a good casting platform in the bow of a flats boat, other than that they have a difficult time justifying the cost for typical cooler use.